Terms and Conditions

In using this www.brestfeedingchallenge.co.uk you are deemed to have read and agreed to the following terms and conditions.

Terms and conditions

Lancashire County Council makes every effort to ensure that the information on this website is accurate and up-to-date. However, we cannot accept responsibility for any loss or inconvenience caused by reliance on inaccurate material contained in this site.

Links to other sites are provided for your convenience and do not imply Lancashire County Council’s endorsement of their content.

Some sections of our website provide information on external organisations and services that they provide. Lancashire County Council are not responsible for the quality of these organisations and services, and their inclusion should not be viewed or taken as endorsement. Lancashire County Council accept no responsibility or legal liability that may arise directly or indirectly from the use of these services.

Lancashire County Council reserves the right to change these terms at any time.


All material on this site (including text and images) is, unless otherwise stated, the copyright of Lancashire County Council. Educational use (within the classroom) is permitted provided that no changes are made to the material and Lancashire County Council is acknowledged as the owner.

Commercial usage is prohibited unless formal written permission is obtained beforehand.

Privacy and disclosure

We will only use personal information you send us for the purposes of the campaign.

The campaign has two objectives (1) supporting the mother to breastfeed longer and (2) the personal data you send us is to allow Lancashire County Council through its contractor(s) to produce a report to shape future service delivery.

Examples of personal data includes your name, email address, baby’s name, date of birth and all statistical data including how long you feed, how you are feeling, nappy log.

Personal data may be used in the future to contact you. All data is more likely to be shared with third parties who are directly involved in supporting breastfeeding in Lancashire.

We will only hold your information for as long as necessary for the campaign objectives and will not pass it on to any other parties, except where required to carry out our duties and functions as a local authority, third party health practitioners and our contractor(s) to deliver this service.

All employees and subsidiaries who may have access to your personal data are obliged to respect its confidentiality.

When you use our website we ask for personal information about you. This your name, your baby’s name and your email address.

Lancashire County Council will also use personal information you send us for the purposes for which you provide it. For example if you have opted to get emails from us, we may contact you to request your opinion about specific issues or to inform you of new services.

The county council may contact you:
to inform you of new services or to ask for your opinions if you have opted to get emails from Lancashire County Council
to provide you with updates when you have requested services from us

If you have a query or concern, please contact:

For data protection matters, Lancashire County Council’s data protection officer on 01772 531 115, or by email on dataprotection@lancashire.gov.uk
You can also write to: Data Protection Lancashire County Council P.O.Box 78 County Hall Fishergate Preston Lancashire PR1 8XJ

In order to improve the council’s online services, Lancashire County Council collects information about your visits to www.brestfeedingchallenge.co.uk.

Collecting information automatically

In order that we can improve our online services we will collect information about your visits to www.breastfeedingchallenge.co.uk. These statistics do not contain personal data and cannot be traced back to an individual.


Lancashire County Council is not responsible for the content of external internet sites.

The information on this web site is provided on an “as is” basis. To the fullest extent permitted by law, Lancashire County Council:
excludes all representations and warranties relating to this website and its contents or which is or may be provided by any affiliates or any other third party, including in relation to any inaccuracies or omissions in this website and/or the councils’ literature; and
excludes all liability for damages arising out of or in connection with your use of this website. This includes, without limitation, direct loss, loss of business or profits (whether or not the loss of such profits was foreseeable, arose in the normal course of things or you have advised this Council of the possibility of such potential loss), damage caused to your computer, computer software, systems and programs and the data thereon or any other direct or indirect, consequential and incidental damages.

The council does not however exclude liability for death or personal injury caused by its negligence. The above exclusions and limitations apply only to the extent permitted by law. None of your statutory rights as a consumer are affected.


Unless otherwise stated, the services featured on this website are only available within the United Kingdom, or in relation to postings from the United Kingdom. All advertising is intended solely for the United Kingdom market.

You are solely responsible for evaluating the fitness for a particular purpose of any downloads, programs and text available through this site. Redistribution or republication of any part of this site or its content is prohibited, including such by framing or other similar or any other means, without the express written consent of the council.

The council does not warrant that the service from this site will be uninterrupted, timely or error free, although it is provided to the best ability. By using this service you thereby indemnify this council, its employees, agents and affiliates against any loss or damage, in whatever manner, howsoever caused.


A cookie is a small piece of information that is placed on your computer by a website. Cookies do not damage your computer. They cannot be used to get information from your computer about you or read any personal material kept by you on your computer. You can find more information on how to delete and control cookies at http://www.allaboutcookies.org/faqs/cookie-file.html

Lancashire County Council does not use cookies to store personal data and we do not link non-personal information stored in cookies with personal data about specific individuals.

Lancashire County Council uses cookies for the purpose of rendering our website in your browser in a fully accessible format in order to comply with
relevant disability legislation and industry standards.

How to control and delete cookies
If you wish to restrict or block the cookies which are set by our websites, or indeed any other website, you can do this through your browser settings. The ‘Help’ function within your browser should tell you how.

Alternatively, you may wish to visit www.aboutcookies.org which contains comprehensive information on how to do this on a wide variety of browsers. You will also find details on how to delete cookies from your computer as well as more general information about cookies. For information on how to do this on the browser of your mobile phone you will need to refer to your handset manual.

Please be aware that restricting cookies may impact on the functionality of the
website. We use a number of suppliers who may also set cookies on our websites on our behalf in order to deliver the services that they are providing.

Google Analytics sets cookies to help us accurately estimate the number of visitors to the website and volumes of usage. This is to ensure that the website is available when you want it and to help us understand what you